by Bronwyn White 1 Comment. The Evolution of Tourism Marketing: Artificial Intelligence June 11, 2018 Leave a Comment The term ‘Artificial Intelligence’ is as amazing and technologically advanced as it sounds. We have been hearing it for years in movies and documentaries, but now artificial intelligence is present in the real world and is affecting our everyday lives and the evolution of tourism amrketing. The evolution of tourism marketing from traditional to digital tips , digital marketing , tourism marketing , traditional marketing , tips and tricks Traditional marketing materials long reigned supreme in the tourism industry. Marketing is a continuous, sequential process through which management plans, researches, implements, controls, and evaluates activities designed to satisfy the customers’ needs and wants, and meet the organization’s objectives.
Hotels, cities, states, consumer attractions, convention centers and other sites and locations associated with consumer and business travel all apply basic marketing strategies to specific techniques designed to increase visits. The Evolution of Tourism Marketing: Artificial Intelligence. The term ‘Artificial Intelligence’ is as amazing and technologically advanced as it sounds. In its broadest sense, tourism marketing is the business discipline of attracting visitors to a specific location.